Beijing Auto Power Internet + and New Energy

After the two sessions this year, "Internet +" and new energy have become the new key words for the automotive industry. The two strategies of "promoting the pace of automotive intelligence" and "promoting its new energy vehicles" will become the focus of major car companies' 2015 work. The weight. It is reported that the BAJ Group's two major strategies of “transformation from traditional manufacturing companies to manufacturing service-oriented and innovative companies” are accelerating and have come to the forefront.

Beijing Automotive Group Beijing Automotive Subverts Industry Thinking "Internet +" into a New Engine for Beiqi's Transformation

During the two sessions this year, Prime Minister Li Keqiang first put forward the “Internet +” action plan in the government work report, and “Internet +” has officially become a national strategy. This indicates that the Internet is becoming a major new engine for the national economy and has a profound impact on the economy, culture, environment, and resources of the entire society.

In fact, before the “Internet Plus” became a national strategy, Internet thinking has begun to penetrate into all walks of life. Xu Heyi, chairman of BAIC Group, has repeatedly put forward on formal occasions that Internet thinking should be used as a favorable tool to promote the transformation and upgrading of auto companies.

Beijing Automotive and LeTV signed a strategic cooperation signing ceremony. The signing ceremony of BAIC and Levision signed a strategic cooperation agreement. On March 23rd, BAIC and internet company LeTV signed a strategic cooperation agreement in Hong Kong. This is a response to Beijing’s response to the development of “Internet+” proposed by Prime Minister Li Keqiang. A bold attempt at a national strategy for the action plan. It is reported that BAIC will combine its experience and capability in R&D and manufacturing in the automotive industry with Levision's integration of Internet technologies and concepts, software and hardware integration capabilities, and user operations and value mining capabilities to jointly create an Internet smart car ecosystem. Prior to that, BAIC had also conducted e-commerce cooperation with JD.com and established an electric vehicle leasing company with Foxconn. BAIC is integrating internet thinking into all aspects of corporate development. In the future, BAIC will also extensively use Internet thinking to promote the deep integration of the automotive industry and emerging information technologies. BAIC Group subverts traditional industry thinking with innovative initiatives one after another.

New Energy Accelerates 2020 Sales Targeting 200,000

In addition to the "Internet +" strategy, Xu Heyi also regards new energy vehicles as a key point and an important starting point for promoting strategic transformation and upgrading. According to the data, in the past 2014, BAIC New Energy won the championship in sales of pure electric passenger cars in China with a sales volume of 5510. The national market share reached 18.6% and the market share in Beijing reached 75%.

In the pure electric vehicle market, BAIC Group achieved good results last year. However, in 2015, BAIC set itself a higher development goal. In the new year, BAIC will launch six new energy models, of which the EV200 Lite version and the EV160 light show version was launched on March 20 this year. Beiqi New Energy expects to achieve the 20,000 sales target through the six models. After that, BAIC Group will also launch three series of new energy vehicles covering the high, medium and low-end ranges to reach the target of 200,000 new energy vehicles in 2020.

In order to achieve this goal, BAIC New Energy in 2014 cooperated with American ATEIVA, South Korean SK, German Siemens and other companies to obtain international leading new energy vehicle technical support. In addition, BAIC and Foxconn have also established the first domestic new energy vehicle time-sharing leasing company, which has opened a new path for the promotion and application of new energy vehicles; and it has reached a strategic cooperation with Jingdong and other e-commerce companies to achieve online sales.